We take the protection of your personal data and compliance with the corresponding legal provisions very seriously. When you visit our website, certain personal data relating to you is collected, processed and used in accordance with the European General Data Protection Regulation (GDPR). The following information includes which data will be collected, processed and used for which purposes.
Technical and organizational measures
We ensure the safety of your personal data by means of technical and organizational measures in accordance with Art 28 GDPR “Controller” and Art 32 GDPR “Security of processing” and within the meaning of the lawfulness, purpose limitation, integrity and confidentiality as set out in Art 5 GDPR, with the aim of ensuring a level of protection that corresponds with the risk. The scope and viability of these measures are independent of technical advances and are, therefore, constantly being optimized.
This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses “cookies”, which are text files stored on your computer to help the website analyze how users use the website. The information generated by the cookie regarding your use of this website is usually transferred to a Google server in the USA and stored there. Through the IP anonymization activated on this website, your IP address will be shortened by Google beforehand within the Member States of the European Union or other signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services to the website operator regarding website and internet use. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. The IP address communicated by your browser as part of Google Analytics is not associated with any other data held by Google.
You can prevent the installation of cookies using the corresponding setting in your browser. Please note, however, that this may prevent you from making full use of all the functions of the website. You can prevent the collection of data regarding your use of this website (including your IP address) as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link (https://tools.google.com/dlpage/gaoptout?hl=en)
You can prevent Google Analytics from collecting information by clicking on the following link. An opt-out cookie is installed which prevents the collection of your information when you visit this website in the future.
You will find more detailed information on the terms and conditions of use and data protection at https://marketingplatform.google.com/about/analytics/terms/us and at https://policies.google.com/?hl=en. This website uses Google Analytics by means of IP masking to guarantee anonymized collection of IP addresses.
Google Remarketing & Google Conversion Tracking
The conversion tracking cookie is set when a user clicks in an AdWords ad placed by Google. These cookies generally lose their validity after 30 days. The information obtained using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking.
Cookies serve to uniquely identify a browser, not a person. Personal data are not stored. You can prevent the storage of cookies by selecting the appropriate settings in your browser or by setting an opt-out cookie – see item “Google Analytics”. You can deactivate the setting of cookies for Google advertising under the following link: https://adssettings.google.com.
Right to be informed, right to rectification, right to erasure, right to object
In accordance with the European GDPR, you have the right, at any time, to obtain from us information, in writing and free of charge, regarding which personal data concerning you has been stored (Art 15), as well as the right to rectification of inaccurate personal data (Art 16), the right to obtain blocking of data, the right to erasure of the data (Art 17), as well as the right to object to the further use to the personal data (Art 21) (the latter may be restricted owing to statutory storage obligations). In any of these cases, please send an email with your personal details to Sonja Kimeswenger, MBA (firstname.lastname@example.org).